Sweet Protection × Bike Glendhu
Client
Sweet Protection / Bike Glendhu
Category
Brand Partnership
Offering
Creative Spark
Year
2025
A brand partnership film for Sweet Protection and Bike Glendhu — the first in an ongoing Glendhu collaboration, placing Sweet Protection's helmet and protection gear in the context of world-class NZ trail riding.
Project Overview
A brand partnership video produced for helmet and protection brand Sweet Protection, shot at Bike Glendhu. The film showcases the synergy between the brand and the world-class riding on offer at Glendhu, placing Sweet Protection's product in a genuine trail riding context.
The Brief
Jessie at Bike Glendhu coordinated the shoot for both Sweet Protection and Bike Glendhu. This project set the template replicated for the Shimano shoot: a hero video plus social edits, shot on location at Bike Glendhu.
Project Details
Client
Sweet Protection / Bike Glendhu
Year
2025
Services
Deliverables
From The Project
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